The new tourism policy is said to have provided innovative tourism products and offerings to ensure round the year season. It would help Odisha become a major destination for the tourists.
Odisha Chief Minister Naveen Patnaik [Photo: ANI]
The Odisha Cabinet has approved the Odisha Tourism Policy 2022 incorporating the latest tourism products and potentials in the state ahead of the ‘Make in Odisha Conclave’.
“Gauging the transformative changes in the last decade, the new policy is drafted to promote sustainable & responsible tourism encouraging professional management and private sector participation driven by lucrative investment opportunities. It focuses on accelerated development of the sector with a view to creating employment opportunities and bring about socio-economic benefits to the stakeholders,” said officials.
According to the government officials, the policy paves the way for enhancement of enhancement of capital incentive Subsidy (CIS) to 30% from the previous 20%-25% CIS with an aim to encourage investment in tourism sector in the state.
They said “health, wellness & medical tourism” will now be an eligible tourism unit and provision of incentives to the interested investors.
This initiative is said to have aimed not only at incentivizing establishment of advanced and super-specialty health establishments within the state, but also to encourage inbound travel of people seeking such services from outside.
The new tourism policy provides innovative tourism products & offerings to ensure round the year tourism, said the officials adding that it shall help Odisha become a major destination for the tourists.
It is also expected to promote beach tourism, Buddhist tourism, heritage tourism, religious tourism, meetings, incentives, conferences and exhibitions (MICE) tourism, caravan, campervan/camping van tourism, health and wellness tourism, marine, cruise and yacht tourism, sand art tourism, adventure tourism, in a mission mode.
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